Melleka Marketing

Fiber Sales — Weekly Deck

April 30 – May 6, 2026
Google Ads Overall Results
Total Spend
$1,275.93
Conversions
105
Cost / Conversion
$12.15
Impressions
16,683
Google Ads Campaign Breakdown
Campaign Budget Impr. Interactions Phone Calls Conv. Rate Conv. Cost/Conv. Cost
AIA | PMax #2 $75.00 2,895 208 62 19.71% 41 $11.97 $490.76
Phone Promo | Search #2 $40.00 880 103 49 33.01% 34 $8.78 $298.48
Phone Promo | PMax $40.00 12,157 331 52 8.76% 29 $9.47 $274.70
Phone Promo | Search | LEAD ... $20.00 574 41 0 2.44% 1 $136.37 $136.37
AIA | Search | LEAD FORM $10.00 177 10 0 0% 0 $0 $75.62
TOTAL 16,683 693 163 105 $12.15 $1,275.93
Google Ads Segment Conversion Category
Phone Call Leads
96
91.4% of total
Submit Lead Form
9
8.6% of total
Meta Ads V1 Overall Results
Amount Spent
$9,434.89
On-Facebook Leads
334
Cost per Lead
$28.25
Impressions
324,671
Meta Ads V1 Campaign Breakdown
Campaign Impr. CTR (all) LP Views On-FB Leads Cost/Lead Spent
AIA: Traffic 42,537 1.9% 730 0 $211.37
INTERNET AIR BUSINE... (1) 86,778 1.89% 131 131 $24.98 $3,272.53
AIA Full AI test 75,892 1.69% 98 68 $30.04 $2,042.80
AIA AI test - 2FA 54,352 1.96% 69 66 $26.19 $1,728.71
INTERNET AIR BUSINE... (2) 44,633 1.43% 38 57 $28.76 $1,639.14
Retargetting AIA 4,703 1.62% 6 4 $43.57 $174.28
AIA Engagement Campai... 15,776 2.17% 0 8 $45.76 $366.06
TOTAL 324,671 1,072 334 $28.25 $9,434.89
Meta Ads V2 Overall Results
Amount Spent
$3,015.85
On-Facebook Leads
104
Cost per Lead
$29.00
Impressions
132,318
Meta Ads V2 Campaign Breakdown
Campaign Impr. CTR (all) Link Clicks On-FB Leads Cost/Lead Msg Conv. Spent
Internet Air: Traffic V2 44,106 1.61% 689 0 0 $158.65
Phone Promo - Traffic V2 35,207 1.31% 462 0 0 $108.98
CELL PHONE PROMO 25,939 3.06% 502 61 $27.96 1 $1,705.80
INTERNET AIR BUSINES... 24,937 2.38% 358 41 $23.77 0 $974.76
Internet Air: Retargeted 2,129 1.46% 18 2 $33.83 0 $67.66
TOTAL 132,318 2,029 104 $29.00 1 $3,015.85
Content New AIA Creative Content
SMS Bulk SMS Message
Bulk SMS Message Preview
Message:
Hi {{contact.first_name}}, it's Hildah!

Slow Wi-Fi holding you back? AT&T Internet Air starts at just $30/mo plus taxes and fees. Fast, reliable, and easy to set up.

Text me back or call (866) 467-4214 to get started!
SMS Bulk SMS Results
All Messages
20.3K
Sent
12.32K
60.7%
Delivered
11.39K
92.4% of sent
Pending
87
0.4%
Error
3.8K
18.7%
Skipped
2
0.1%
Bulk SMS Stats Screenshot
Workflow Dynamic SMS Drip Workflow

Automated drip sequence triggered when a contact is tagged "new lead." Sends an initial SMS, waits, then follows up with a second SMS.

Dynamic SMS Drip Workflow
Workflow Dynamic SMS Drip — Enrollment
Total Enrolled
280
Active Enrolled
199
Status
Published
Dynamic SMS Drip Enrollment Stats
SMS Next SMS — Ready to Go
Hi {{contact.first_name}},

It's Hildah. Just following up! Still thinking about boosting your internet speed? AT&T Internet Air starts at just $30/month plus taxes and fees.

Reply to this message or give us a call at (866) 467-4214 anytime.
Queued and ready for deployment
Workflow Follow Up After AI Chatbot

Automated follow-up workflow triggered when a contact is tagged "ai chatbot." Waits 1 minute, sends an SMS, waits 2 more minutes, then sends a follow-up email.

Follow Up After AI Chatbot Workflow